From the Blog
5 Elements of Business Growth
5 Elements of Business Growth: Harvard Business School experts say 70% of businesses fight over 30% of the profit pie. The secret is to be one of the 30% who walk away with the 70% the others don’t see. True business growth takes vision and clarity. Often we just see the parts that are physical [...]
Read MoreWhy Video Blog?
80% of communication is non-verbal. It is your facial expressions, your gestures, your voice inflections, and your hesitations. People are wired to connect with people, not the box you are looking at now, not the little characters on a page. Video blogging’s power is in the human connection. Google likes videos too, the have a great effect on your SEO. So, start broadcasting.
Read MoreBlue Ocean Strategic Consulting
Recently I read “Blue Ocean Strategy” by W Chan Kim and Renee Mauborgne. It resonated with a core philosophy of my work—creativity can set you free. By out thinking the competition, you can find yourself running free from the pack, in fact not even running in the same direction as the pack any more. Often [...]
Read MoreUse Inbound Marketing or Get out of the Game
MIT Geeks, HubSpot, Discover the New Wave in Marketing Inbound marketing is the latest buzz word in marketing circles. The idea is that consumers are using powerful search and filter tools such as Google and Bing to peruse only that which they, the consumer, want to see. They might be looking for entertainment, for the [...]
Read More